by Melissa How | Nov 22, 2022 | Digital Marketing, Marketing Strategy
In 2022, digital marketing has evolved in so many ways. And the truth is that in 2023, things in the mar-tech world will be even more radical. New trends are emerging, and companies are being called upon to adapt or die. In other words, you need fresh digital...
by Melissa How | Aug 1, 2022 | Business, Digital Marketing
It’s not easy running a startup or small business. You face numerous challenges on a daily basis, and time is limited. So how do you juggle everything, especially when digital marketing has become a top priority for all businesses, regardless of their size or niche....
by Melissa How | Jul 7, 2022 | Digital Marketing, SEO
If you’re one to keep up with the latest in SEO, you know that things can change fast. Focus on high-quality content, AI, and machine learning are all hot SEO trends right now, and Google is making some significant changes to its algorithm too. This blog post will...
by Melissa How | Apr 6, 2022 | Digital Marketing, Marketing Strategy
CRM and email marketing work perfectly together. If you want to generate more sales and improve the overall customer experience, this strategy is for you. It’s almost as if CRM (Customer Relationship Management) was created specifically to allow email marketing to...
by Melissa How | Jan 7, 2022 | Business, Digital Marketing, eCommerce, Marketing Strategy
There are many reasons why a business might choose to hire a digital marketing consultant. For most, it’s a fantastic decision. More than 90% of people find brands via search engines and social media. And that’s just one of the reasons why investing in digital...
by Melissa How | Dec 14, 2021 | Digital Marketing, Marketing Strategy
Did you know that email marketing is more efficient than social media marketing? Most businesses invest a large percentage of their marketing budget in social media, but it may not be the best tactic. For many reasons, social media marketing can add value to any...
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