by Melissa How | Nov 22, 2022 | Digital Marketing, Marketing Strategy
In 2022, digital marketing has evolved in so many ways. And the truth is that in 2023, things in the mar-tech world will be even more radical. New trends are emerging, and companies are being called upon to adapt or die. In other words, you need fresh digital...
by Melissa How | Oct 5, 2022 | eCommerce, Marketing Strategy
eCommerce has become one of the most successful industries. And it’s no wonder with more than 2 billion digital shoppers worldwide. But with exciting statistics comes extreme competition. And that’s where inbound marketing strategies for eCommerce...
by Melissa How | Sep 12, 2022 | Business, Marketing Strategy
Competition is getting tougher for most businesses. On top of that everything in the marketing world is changing so fast that it can be impossible to keep up. So, hiring a marketing consultant could be the best solution. Every business needs a well-crafted,...
by Melissa How | Jun 21, 2022 | Business, Marketing Strategy
As the owner of a small business, you may not have the time to review your own marketing strategies. And time aside, you may just not have the resources internally. It is rare for any small business to have a marketing strategist on the team. When small businesses...
by Melissa How | May 6, 2022 | Business, Marketing Strategy
Running a business can be a real challenge at any stage, but in 2022, this is especially true. Many business owners feel overwhelmed post pandemic. And that’s where a professional marketing consultant can help. Different stages in the business lifecycle require...
by Melissa How | Apr 6, 2022 | Digital Marketing, Marketing Strategy
CRM and email marketing work perfectly together. If you want to generate more sales and improve the overall customer experience, this strategy is for you. It’s almost as if CRM (Customer Relationship Management) was created specifically to allow email marketing to...
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