BUSINESS & MARKETING PLANS
What’s more important than having a written business or marketing plan? Going through the process and knowing the details inside out. In weekly sessions, we will take each step of the journey together, from research to developing a clear roadmap to launch, Mark half day out of your calendar per week for approx. 6-8 weeks and be prepared for homework.
How do you ensure that marketing delivers a return on investment? Websites, Google Ads, social media, event planning, PR, copywriting, SEO, marketing collateral, blogs and EDMs. With 20 years’ experience, I can ensure your marketing mix is implemented efficiently and with precision, then help to manage the constant cycle of improvement that delivers results.
Do you have a great business idea, but need a hand with business modelling? Do you have a marketing problem and need help developing strategic solutions? A 3-hour brainstorming session with me is perfect for fleshing out ideas and setting out strategy plans.
Are you spending on marketing and not getting results? There could be several reasons why your marketing strategies, activities or assets are not getting ROI. A thorough investigation will identify the cause, and from there I can suggest recommendations for improvement or better strategies for your business.
Is your website driving traffic but not converting? Does it have a high bounce rate? Are your competitors outranking you? Let us do a deep dive and identify the problem, then recommend the best course of action to fix it. Improving website performance could include anything from mobile friendliness to communication.
There are hundreds of factors Google uses to rank a website. We optimise on-page factors first, from the technical to content, so search engines can analyse, categorise, and index your website correctly. Next, we do ongoing work to maintain and improve SEO, including building high quality backlinks to your site and writing blogs. Getting all these SEO factors aligned achieves top rankings that drive high volumes of quality traffic.
WEBSITE MAINTENANCE & MANAGEMENT
Like any machinery or technology, every website needs ongoing monitoring and maintenance. Essential health checks and updates to WordPress core, themes, and plugins are performed by an experienced, full-stack web developer. This ensures your site remains secure, functional, and up to date.
FREE 15-MINUTE DISCOVERY SESSION
✓ Marketing Strategy & Planning
✓ Marketing Communications
✓ Campaign Strategy & Planning
✓ Market Analysis
✓ Marketing Management
✓ Project Management
✓ Campaign Management
✓ Marketing Collateral
✓ Brand Strategy
✓ Customer Journey Mapping
✓ Copywriting & Editing
✓ Digital Marketing
✓ User Experience Design
✓ Search Marketing
✓ Search Engine Optimisation
✓ Google Ads
✓ Data Analysis & Reporting
✓ Technical Management